@tinadaunt: Universal Music Exec Jeff Harleston Calls On Senate to Regulate AI: ‘Ensure Creators Are Respected and Protected’

 

Companies using artificial intelligence software are shamelessly ripping off artists from film and music, and it will get worse if not regulated, members of the entertainment industry told U.S. Senators at a hearing Wednesday.

“AI in the service of artists and creativity can be a very, very good thing,” executive vice president of business and legal affairs for Universal Music Group Jeffrey Harleston said. “But AI that uses or worse yet appropriates the work of these artists, their name, their image, their likeness, their voice, without authorization, without consent, simply is not a good thing. Congress needs to establish rules that ensure creators are respected and protected.”

Read the post on The Wrap

Jeff also said in his statement:

Long before an AI-generated recording imitating Drake and The Weeknd – both Universal Music artists – went viral and captured the attention of press and policymakers, UMG has been thinking about artificial intelligence. One of our companies, Ingrooves, has three patents in AI to assist with marketing independent artists. And AI has long been used as a tool in the studio: For example, Apple Logic Pro X to generate drum tracks, or Captain Plugins to generate chord progressions. We also use AI regularly as a tool to assist in creating Dolby Atmos immersive audio music. It’s a great technology when employed responsibly – and one that we and our artists use. 

However, we are before you today because generative AI is raising fundamental issues of responsibility in the creative industries and copyright space. Each day, troubling examples emerge. We know some generative AI engines have been trained on our copyrighted library of recordings and lyrics, image generators have been trained on our copyrighted cover art, and music generators have been trained on our copyrighted music, all without authorization. 

We have a robust digital music marketplace, and UMG has hundreds of legitimate partners who’ve worked with us to bring music to fans in a myriad of ways. Those companies and services properly obtained the rights they need to operate from UMG, or from the associated record labels and publishers. So, it’s unfathomable to think AI companies and developers think the rules and laws that apply to other companies and developers don’t apply to them. 

Read Jeff’s full statement here