Our friend and long time music marketing consultant Jay Gilbert sits down with Chris Castle to discuss release planning and strategies on Part 3 of the Artist Rights Institute’s Record Release Checklist. You may have seen Jay on podcasts like Your Morning Coffee, Behind the Setlist (with Glenn Peoples) and Michael Brandvold’s Music Biz Weekly.

Jay discusses his excellent Release Planner and made a copy available for download on the Artist Rights Institute Artist Financial Education vertical. You can also listen to the podcast on The Artist Rights Watch podcast.

Don’t miss Parts 1 and 2 on getting your record ready with legal and business issues available on the Financial Education Vertical here and here and checklist for YouTube videos here.