This week there will be a lot of discuss about Steven Johnson’s piece in the NYTimes Magazine. It’s important to note that there are some very serious questions about how Johnson arrived at his conclusions. This piece from Digital Music News from 2013 offers another perspective, and one that is far more consistent with what we see.
There’s more music being created than ever before, but paradoxically, musicians are making less. Which means there are also fewer musicians and music professionals enjoying gainful employment, thanks to a deflated ecosystem once primed by major labels and marked-up CDs.
It’s a difficult reality to stomach, especially given years of misguided assumptions about digital platforms. But it’s not really a revolution if it’s not getting people paid. And according to stats supplied by the US Department of Labor, there are 41 percent fewer paid musicians since 1999.
READ THE FULL STORY AT DIGITAL MUSIC NEWS:
By copyright and intellectual property attorney Wallace E. J. Collins III, Esq..
The most serious problem facing the artist community is that, at some point, it becomes economically unfeasible to pursue a career as an artist, songwriter or musician. Of course, as has been the case for many decades, most musicians barely survived without the dreaded day job. However, this extreme downward pressure on the creators of original audio and audio/visual content may force matters to a breaking point the likes of which the creative community has never seen.
READ THE FULL STORY AT HYPEBOT:
This just in from Gizmodo regarding the YouTube Music Pass for which the major labels have already made a deal with Google. Indie labels however are being bullied by the tech giant with the threat of Censorship if the artists and indie labels do not submit to sub-standard royalties. Wow. Just wow.
The problem is Google’s plans for the other 10 percent. The company’s head of content Robert Kyncl told the FT that it plans to start blocking videos from indie labels that haven’t signed licensing deals “in a matter of days.” The FT says that these labels include XL Recordings and Domino records, whose rosters include Adele, Animal Collective, Arctic Monkeys, and loads of other popular artists. In a statement to Gizmodo, Google confirmed the FT story as well as its intentions to launch a subscription-based service.
Some labels are refusing to sign up because they say they’re getting a raw deal from Google. They say that while the major labels have negotiated lucrative contracts, Google is offering indies comparatively bad terms. It’s their right to say they don’t want to sign up if they don’t like the deal Google is offering them. In response, Google is drawing a line in the sand: If your label won’t sign on to Google’s crappy licensing deal for a new streaming service, you can’t host videos on YouTube at all.
READ THE FULL STORY AT GIZMODO:
Stopping IP theft should not be this difficult, or so costly, to the individual artist, who is ultimately the victim.
In the first six months of 2013, the largest search engine received more than 100 million DMCA takedown notices. The numbers are staggering, but don’t reflect the reality that most indie and small creators struggle to keep up with issuing notices and have simply given up trying to prevent illegal profiting from their work. Independent artists cannot afford employing an entire legal department to monitor the unauthorized use of their content on a daily basis.
And the profits are staggering — a recent study by the Digital Citizens Alliance estimates that the top 596 pirate sites raked in $227 million in advertising revenues last year. These sites had a profit margin of between 80 and 94 percent. Content thieves rely on stealing the rights-protected work of others and distributing on low-cost sites. It’s a low-risk, high-reward business.
This week, the House Judiciary subcommittee on Intellectual Property will examine the “Notice and Takedown” process, and to us, it is clear that a very hard look is necessary.
READ THE FULL STORY AT THE HILL:
Only one third of one percent of all videos uploaded to YouTube generate 1m or more views. Tell us again about this internet empowerment…
YouTube’s most-watched-video lists are full of viral hits and popular music videos. But the majority of videos uploaded to Google’s (GOOG) video site are hardly watched by anyone.
Some 53% of YouTube’s videos have fewer than 500 views, says TubeMogul. About 30% have less than 100 views. Meanwhile, just 0.33% have more than 1 million views.
And here’s another interesting stat, music is the #1 category accounting for over 30% of all views.
Music is the most popular category with 31% of all analyzed videos, followed by Entertainment (15%) and People & Blogs (11%).
There is no clear correlation between the rating of the video on YouTube and how often it is viewed. Videos with a rating more than 4 out of 5 usually have fewer views than those with medium rating score between 2 to 3.
Average length of a YouTube video is 4 minutes and 12 seconds.
The average number of views for the YouTube videos we analyzed is 99,160.
If there is an authoritative source of more current stats than these please let us know in the comments.