This is how you know the Artists Rights movement has hit critical mass, two astroturf Google proxies have created their own artists rights website. While the total cost to run the Trichordist is less than $50 dollars a year, how much do you think these DC corporate apparatchiks spent on this piece of propaganda?
YouTube’s incompetent Robert Kyncl makes the mistake of trying to do the okey doke on the biggest artists in the world.
In case you missed it, songwriters are currently in a rate court at the Copyright Royalty Board (Copyright Royalty Judges) to set the compulsory mechanical royalty rate for songs. All the interested parties are participating in the rate court to persuade the technocrats at the Copyright Royalty Board of what a free market rate would be for mechanicals. (The shorthand for the hearing is “Phonorecords III” or the Determination of Rates and Terms for Making and Distributing Phonorecords. Docket No. 16-CRB-0003-PR (2018-2022).)
Don’t miss the irony about Phonorecords III–there has never been a free market for mechanical royalties under a compulsory license. This makes the entire enterprise yet another laughable rule imposed on songwriters with the government’s boot on our throats.
David has already taken issue with the National Music Publishers Association on this, so here’s some more color commentary on why David is right and why the “settlement” is yet another real puzzle that seems to benefit the wrong people.
Frozen Mechanicals
If you’re a songwriter born after 1975 and are not a student of history, then the name Hoyt Axton probably doesn’t mean much to you. You may not fully realize the long-term harm of frozen mechanical rates. You also probably don’t realize that the main reason that the compulsory license rate is so low at 9.1¢ is primarily because of the extraordinarily low rates that came before it–from 1909 to 1977 the government set the “free market” compulsory mechanical royalty at 2¢.
That’s right–the government froze the compulsory mechanical rate at 2¢ for 68 years. And we let them do it.
Let that sink in.
Songwriter activist Hoyt Axton (who wrote Joy to the World among other massive hits) made it his business to put a stop to this frozen rate imposed on songwriters by the awesome power of the U.S. government–and lobbyists, of course. We all stand on his shoulders.
After tremendous effort and years of fighting, the mechanical rate was not increased, but it was indexed to inflation (the Consumer Price Index) in the 1976 revision of the U.S. Copyright Act. The rate began to gradually increase due to the indexing. (But indexing really just preserves buying power. While it is better than a cut, indexing is a sop for the government wanting you to think they are actually giving you something that improves your life.)
That indexing to CPI started in 1978 with the 2¢ rate on a go forward basis rather than a retroactive increase to 1909 which would have been the fair thing to do. We’re not blaming Hoyt Axton, he did the best he could under the circumstances.
If the rate had been indexed to 1909, the current rate would be something like 48¢–and that is no actual increase in value, just matching the buying power of 2¢ in 1909 to the same value in 2016 in current dollars according to the Bureau of Labor Statistics.
But–that indexing stopped in 2006 for reasons that are unclear. That’s why the mechanical rate has been frozen at 9.1¢ for ten years. These frozen rates have an indirect relative impact on all other statutory rates. When the government freezes wages but imposes a compulsory license, they also identify songwriters as a class of people who the government has decided are not entitled to negotiate for any value-based increase in their compensation.
We’re Not Even Where We Were in 1909
Here’s something else about the mechanical rate. Even with the government’s boot on our throats, the rate has never been cut in over 100 years. It may not have increased, and as David points out the rate has effectively been cut by stopping the indexing. Had the 9.1¢ rate been indexed it would now be approximately 11¢–which is why David says 9.1¢ in 2006 dollars is actually not worth 9.1¢ in current dollars…because it isn’t.
And when you compare the historical rate of 2¢ to increases in the CPI from 1909 to 1978 when indexing started, the 1978 mechanical would have been a negative 11¢. So at the current 9.1¢ rate, songwriters haven’t broken even yet compared to 1909. And remember–that’s just to get the same buying power as the rate had in 1909. It’s not an increase.
Even so, for all of the government overreach and oppression of songwriters, the government never actually CUT our mechanical royalty in over 100 years. If the government ever did, we like to think that songwriters would revolt.
The Current Crisis
Given the secrecy surrounding the NMPA’s “settlement” with two major publishers that was announced via Billboard, it’s hard to know what is what with the NMPA’s “settlement.” Here’s what we have been able to determine so far:
Who is Against Us: According to Billboard: “A list of petitions to participate in the rate setting proceeding at the CRB website shows mostly digital services like Rhapsody, SoundCloud, Spotify, Pandora, Omniphone, Google, Deezer, Apple, Amazon and the Digital Media Association.” The Digital Media Association is the locus of evil when it comes to fair treatment for songwriters–its members include Google, Amazon, Apple, Rhapsody, Slacker, Microsoft and Pandora. All of these companies and organizations are out to cut the mechanical rate to songwriters.
The First Cut is the Deepest: Apparently, the negotiating team is afraid that mechanicals will be cut for streaming services. This is because of the BS argument that these services make that they cannot make a profit due to high payouts of royalties. They can afford a $300,000,000 debt, but they can’t afford to pay fair royalties.
We know by looking at their financials is that the reason they can’t make a profit is because they overpay executives and have expensive offices, plus they are expanding too fast (especially Spotify). Pandora and Spotify have also taken on massive debt for which they are overpaying. Anyone with a passing acquaintance with stock analysis could figure this out.
Lack of profit at digital services is NOT because of royalty payments and it definitely is NOT because of songwriter royalties. Spotify, Rhapsody and Google are being sued for NOT paying songwriters, so it can’t be that.
If mechanicals were cut, that would be the first time in 100 years that there was an actual cut. Who in the music industry leadership wants to be the goat who presided over the government’s first actual cut in songwriter royalties?
What’s Good for the Goose: We are at a loss to understand why freezing the already frozen mechanicals for record companies until 2022 is going to better the bargaining position against digital services. Wouldn’t that strengthen the services’ argument that they should at least be treated the same as record companies and have their streaming mechanicals frozen, too? Or that they should get a cut because see, the record companies can’t afford those expensive songwriters either!
This is How Rates Stayed Frozen for 68 Years: Remember–the current mechanical rate has already been frozen for 10 years. In Phonorecords III, the rate will be frozen until 2022 for a total of 16 years. And you wonder how the rates stayed at 2¢ from 1909 to 1976? Because someone let them stay frozen.
There’s an easy answer to why the government set songwriter wages with no increase for 68 years. They didn’t do that to anyone else they tell what they can charge for their work.
The government got away with it because nobody fought back.
According to Billboard Wednesday June 8th the National Music Publishers Association announced an agreement with two of the three major labels to hold mechanical royalty rates at 9.1 cents until 2022.
While this may not seem like a big deal, it is. If you take into account inflation this amounts to somewhere between a 6% and 12% cut for songwriters based on a range of predicted inflation. More than any other group in the music industry, songwriters have seen their revenue streams decimated during the transition to digital. Much of the blame for the reduction in revenue can be laid at the feet of the so-called “grown-ups” in the music industry. Time after time, the major rights holders and trade groups have agreed to deals that effectively make the pie smaller for songwriters.
Meanwhile I don’t see any of the executives taking pay cuts.
Further as part of the NMPA settlement WMG and UMG have agreed to sit out the upcoming Copyright Royalty Board hearings. Early it was announced that the two groups that represent “independents” Merlin and A2IM will also sit out the proceedings. This leaves underpaid songwriters to fend for themselves at the CRB hearings against Rhapsody, SoundCloud, Spotify, Pandora, Omniphone, Google, Deezer, Apple, Amazon and the Digital Media Assn.
On top of this NMPA has now established a precedent that will allow streaming services to argue to the CRB that streaming mechanicals should be cut.
It’s time that songwriters hold David Israelite, the NMPA, A2IM and Merlin accountable for their actions. (Remember Merlin cut the deal with Pandora that ended up being evidence for the CRB ruling that cut rightsholders pay on non-interactive a billion dollars over 4 years see here: https://thetrichordist.com/2016/03/16/billboard-finally-agrees-the-pandora-merlin-deal-will-cost-rights-holders-a-billion-dollars-in-soundexchange-royalties/)
Is the Trichordist the only entity looking out for the interests of songwriters? And how the fuck did that happen?
Irving Azoff’s keynote at NMPA annual meeting highlights unity: “The music industry has never been more powerful and popular and we as an industry have never done a shittier job of rallying together as one industry,” Azoff said. “We should work together to solve the root of the problem” — fair compensation.
via @edchristman: @IrvingAzoff Calls on Music Industry to ‘Work Together’ — Artist Rights Watch
The audit clause in Pandora’s new publishing license takes a sharp turn away from their positions in Web IV which not only is great news for songwriters and publishers, but also gives artists and sound recording owners a strong benchmark for the appeal of Web IV. via Pandora Sees the Light On Audit Rights — Music Tech […]
via Pandora Sees the Light On Audit Rights — Music Tech Solutions — MUSIC • TECHNOLOGY • POLICY
This is a screenshot form earlier today. YouTube hosts dozens of videos like these advertising the illegal sale of the Prince killing drug Fentanyl. Mississippi Attorney General Hood is right on YouTube: They continue to enable advertising for illegal drug trafficking.
Just saw this on MTP:
Google Facilitates the Sale of the Drug that Killed Prince
Songwriters and performers have a legal rights to choose with whom they do business. If I don’t like Coors I don’t have to license my music for their commercials. If I you don’t like the particular views of a political candidate you don’t have to let them use your music.
Well, what about a company that hosts advertisements for illegal sales of drugs, hate rock videos, terrorist recruitment videos and thousands of other abominations. Artists don’t want to support a business like this do they?
Well, because YouTube abuses the DMCA takedown process, and interprets it as a game of “Whack-a-mole” there is no practical way to keep your music off of YouTube. We are forced to go into business with a deeply amoral company?
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We have carefully documented over the years all the nasty crap Google/YouTube hosts:
https://thetrichordist.com/2014/11/17/do-you-want-your-music-alongside-hate-rock-videos/
https://thetrichordist.com/2015/07/16/advertisers-how-is-youtube-any-different-than-reddit/
https://thetrichordist.com/2014/04/15/youtube-still-serving-ads-on-hate-rock-videos/
Other news outlets have reported on YouTube hosting ISIS and Jihadi recruitment videos and serving advertising.
http://abcnews.go.com/ABCNews/political-ads-youtube-videos-isis-scams-drugs-report/story?id=38041543
http://money.cnn.com/2015/03/03/technology/isis-ads-youtube/
We have also questioned the ethics of participating in YouTube hosted events like YouTube Music Awards.
A big Silicon Valley company and their big Silicon Valley law firm are suing independent photographer Kalliope Amorphous for having the temerity to tell them to stop stealing her photographs.
SoundExchange is appealing the “Web IV” decision by the Copyright Royalty Board. The Web IV decision handed a huge victory to Pandora and iHeart Media by manipulating contract terms into industry-wide rates while ignoring the payola terms of those contracts. Then the Copyright Royalty Board froze artist royalties at those absurd rates for five years.
via @SoundExchange to Appeal Web IV Ruling — Artist Rights Watch
And who works for the Chairman of the F.C.C.? Counselor to the Chairman, Federal Communications Commission: Gigi Sohn, formerly CEO of Google Shill Lister Public Knowledge. Special Assistant to Chairman, Federal Communications Commission: Sagar Doshi (Google Product Specialist) THE cable set-top box — a clunky technology from a bygone era that costs many consumers around […]
via Jonathan Kanter: Don’t Hand Our TVs Over to Google — Artist Rights Watch
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