UK police are waging war on piracy sites’ funding — and it’s working | Business Insider

Ad Funded Piracy. Follow The Money. It’s not about sharing, it’s about profits.

Most big piracy sites don’t charge their users a fee, but are still able to profit off of copyright infringement. Why? Because the operators plaster their pages in advertising.

But British police now say they are making major headway in tackling this: On Wednesday, the Police Intellectual Property Crime Unit (PIPCU) announced that Operation Creative, launched in 2013, has led to a 73% decline in advertising “from the UK’s top ad spending companies on copyright infringing websites.”

READ THE FULL POST AT BUSINESS INSIDER:
http://www.businessinsider.com/operation-creative-piracy-73-percent-decrease-pipcu-2015-8