More artists, performers, songwriters and composers are getting it.
“YouTube are effectively paying incredibly low rates and are not a willing partner to negotiate licences and that pulls down the rates from someone like Spotify, which has to compete in their free service with YouTube,” he told The Independent on Sunday.
“The value from the music we create is being sucked out into the companies that aggregate it, [but] YouTube … are not happy to set adequate streaming rates. There is a huge shift of value from artists to tech companies.”
READ THE WHOLE STORY AT THE INDEPENDENT UK:
2 thoughts on “Michael Price: Composer for Sherlock blames Google and YouTube for suppressing rewards songwriters receive | Independent UK”
Give unto me what is mine, and to you what is yours. But, never twist the right cup from the right lips
It was good to see this but he – like most people – missed the elephant in the room. The reason artists agree to sign with You Tube at all is because of their “negotiation” approach. They tell you they will give you next to nothing for your work, and if you disagree they will turn their backs as their users upload your work – knowing you can do nothing about it – and then pay nothing at all. Of course they get away with this due to the safe harbor of the DMCA. The intent and the result of letting users upload your work is the same as if they uploaded your work themselves. And they could prevent it with Content ID software but they choose not to. So their negotiation is something like this: “We will offer you $ 50 for your car (that is worth $15,000). If you choose not to accept we will steal it.” The basic problem is not what You Tube is paying but is the Safe Harbor. If there was no safe harbor, no musician in their right mind would take what they offer. So You Tube would either have to raise their rates or settle for displaying junk. You would have an actual market rather than an extortion arrangement.
And I do take offense at his suggestion that the current set up is ok for rock groups. No it is not. NO rock group has made a living with out sales of some kind. That is a Silicone Valley fantasy.
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